VIP Magazine revisited.

This is annual project with Universitas Islam Indonesia, for their advertorial magazine, the client wants a fresher and new look to be put into e-magazine format. With this approach, I put a three column for better readability and switch to using serif type for the body. 

A cleaner format is chosen to accommodate both printed and digital media. Big lettering on title and ample size of negative space to bring out the illustration.

Full-page photo used to emphasize and act as attention-grabber for a lengthy contents.